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What happens to the 50% you don't donate?

Wondering what we do with the 50% of our profits we don’t donate to charity? We’re buying an island!
Just kidding. We believe that the more we can grow as a business, the more impact we can have. With that in mind, we’ve invested every cent back into growing the business. We’ve launched new products, hired new team members, and opened new distribution centres, all with the goal of growing our impact. No tropical islands any time soon...

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